Pixel of Light
#5: Tame the Ego.
I want everyone
out there to stop saying that what they are developing will change the world
as we know it, until it actually does. Then you can be as smug as you like and
blather on and on about the future. When you make it on the cover of a magazine
and tell me how you are going to change the world, and you fail, you look like
a schmuck and you make the Internet look bad too. Bill Gates, you can be smug.
Larry Ellison, you can be smug. Steve Jobs, you can be smug. When you invent
Napster and start a revolution by accident, you have my permission to be very
smug (BTW, thanks)! In fact I don't think Shawn Fanning (the creator of Napster)
is being smug enough. Hey Shawn, I'm 30 and when I grow up I want to be you!
Pixel of Light
#6: Ask us.
Here is a novel
idea, you want to know what we consumers want in a handheld? Ask us, we're not
as dumb as you think. I mean don't you get tired of building products and services
that people don't want or need? That was one of the biggest mistakes of the
Internet, the assumption that what you wanted was what we wanted. I don't want
to run word processing applications in a browser window. I have Word. I don't
want an Internet hard drive that let's me store 4 MP3 files. I have a 50GB drive
at home, a burner and a Zip drive. You guys are dead because you built what
you wanted and tried to convince us we wanted it
too. You had our attention for about two-weeks.
Pixel of Light
#7: Don't believe the hype.
When you pick up
a computer magazine that declares the next big thing, don't just go out and
develop or finance it to capitalize on the current market buzz. Hey, the press
are a bunch of sharks. They build you up, and then they tear you down. How many
commentators out there earn a living making "proclamations" about
the future of this and that? How many of them ever made a piece of technology
or took a company public? Just go read a dot-com business plan. Every dot-com
that has ever failed has a business plan full of quotes from journalists supporting
their concept. What moxy! I can't tell you the exact future because I have no
idea. I can't tell you whether a technology is going to be the next big thing,
because the best ideas don't always become the most popular. I can assure you
that no journalist out there can tell you the future either. I can only tell
you what I see and what I think should happen and that is an educated guess
at best. So before you jump head first into an empty pool, consider the source.
Who told you it was full of water?
Pixel of light
#8-1000: Slow down!
Take a look at
the past 20 years in the evolution of the PC. We have had more revolutionary
developments in handheld computing in the last two years, than the past 20 years
of PC development (before we have a debate over this, my formula is speed+selection+affordability+storage+expansion+size+consumer
acceptance=better and faster in less cumulitive time). We have surpassed the
functionality of computers that were top of the line five years ago, all with
a little handheld device, like the Visor. Now what does that mean? Well it wasn't
just the advancement of processing speed and software development that
kept the PC lagging for so long. It was learning what the hell to do with the
thing. Let's face it, it was the advent of e-mail and the Internet that gave
most of the world a reason to even own a computer. Before that, they were too
expensive and limited in function to just "have."
We are making a
huge mistake with the handheld. We are moving development too fast. We need
to take a step back and imagine what we could do with the handheld today, not
five years from now. I see all these articles on wearable computing. Isn't this
a little creepy? Aren't we just one step away from discussing the implantation
of chips in our brain? Slow down horsey.
The handheld's
rapid progression could be it's downfall. I myself am not to far from becoming
a Luddite. We little monkeys are often so pleased with ourselves for what we
have created and how small we got it, that we have no real idea what to do with
it except bang two of them together. We invent something to prove we can
and then say to ourselves, "Wow, now what do I do with it?"
So what I would
like for the industry to do (fat chance) is look around and see what technology
we have now and how it can improve our lives today. Why don't we have effective
wireless handheld technology available everywhere? Why do we have three of four
different handheld platforms? Because we have Techno-ADD. We can't sit still
long enough to make any one thing work well. Is it the industries fault for
not providing effective and intelligent technology? No, it is our own fault
for not demanding better.
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